Privacy Policy
How Kaizen Growth Marketing collects, uses, and protects your information when you visit our website or engage our services.
Introduction
Kaizen Growth Marketing (“Kaizen Growth,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website at kaizengrowthmarketing.com (the “Site”) or engage us for marketing services.
Please read this policy carefully. By accessing the Site or using our Services, you agree to the practices described herein. If you do not agree, please discontinue use of the Site.
This policy applies to residents of the United States. If you are located in a jurisdiction with additional privacy requirements, please contact us for further information.
Information We Collect
2.1Information You Provide Directly
We collect information you provide when you:
- Fill out our contact or inquiry form (name, email address, and your message).
- Book a strategy call or consultation.
- Enter into a service agreement with us.
- Communicate with us by email, phone, or other channels.
This information may include your name, email address, phone number, company name, job title, and any other details you choose to share.
2.2Information Collected Automatically
When you visit our Site, we and our third-party partners may automatically collect certain technical information, including:
- Log Data: IP address, browser type and version, operating system, referring URL, pages visited, and the date and time of your visit.
- Device Information: Device type, unique device identifiers, and mobile network information.
- Usage Data: Pages viewed, links clicked, time spent on pages, and navigation paths within the Site.
- Cookie Data: Information collected through cookies and similar tracking technologies (see Section 6).
2.3Information From Third-Party Platforms
If you connect third-party accounts or platforms (such as Google Ads or Meta) to enable delivery of our Services, we may receive information from those platforms as authorized by you. This information is used solely to manage and optimize your marketing campaigns.
How We Use Your Information
We use the information we collect for the following purposes:
- Service Delivery: To provide, manage, and improve the digital marketing services you have engaged us for, including PPC campaign management, SEO, and CRM setup.
- Communications: To respond to your inquiries, send service updates, provide reports, and communicate about your account.
- Marketing: To send you information about our services, insights, or case studies that may be of interest to you. You may opt out of marketing communications at any time (see Section 8).
- Analytics & Improvement: To understand how visitors use our Site, improve our content and user experience, and evaluate the effectiveness of our marketing efforts.
- Legal Compliance: To comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
- Security: To detect, prevent, and respond to fraud, abuse, security incidents, and other potentially harmful activities.
Legal Basis for Processing (U.S. Context)
We process your personal information based on the following grounds:
- Contract Performance: Processing necessary to enter into or perform a service agreement with you.
- Legitimate Interests: Processing for our legitimate business interests, such as improving our services, preventing fraud, and communicating with prospective clients, where these interests are not overridden by your privacy rights.
- Consent: Where required by law or where you have opted in to specific communications or data collection activities (e.g., cookies).
- Legal Obligation: Processing necessary to comply with applicable law.
How We Share Your Information
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information in the following circumstances:
5.1Service Providers
We share information with trusted third-party vendors who assist us in operating the Site and delivering Services, including:
- Website hosting and infrastructure providers.
- Analytics providers (e.g., Google Analytics).
- Email and CRM platforms.
- Advertising platforms (e.g., Google LLC, Meta Platforms, Inc.) for campaign management on your behalf.
These providers are contractually obligated to use your information only as directed by us and to maintain appropriate security measures.
5.2Business Transfers
If Kaizen Growth is involved in a merger, acquisition, asset sale, or similar transaction, your information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our Site prior to your information becoming subject to a different privacy policy.
5.3Legal Requirements
We may disclose your information if required to do so by law or in response to valid legal processes (such as a subpoena or court order), or to protect the rights, property, or safety of Kaizen Growth, our clients, or others.
5.4With Your Consent
We may share your information for any other purpose with your explicit prior consent.
Cookies and Tracking Technologies
Our Site uses cookies, web beacons, pixels, and similar technologies to collect information about your browsing activity. We use the following types of cookies:
- Necessary Cookies: Essential for the Site to function properly and to enable core features such as security and accessibility. These cannot be disabled.
- Analytical Cookies: Help us understand how visitors interact with the Site by collecting aggregate, anonymized usage data (e.g., via Google Analytics).
- Functional Cookies: Remember your preferences to improve your experience on the Site.
- Advertisement Cookies: Used to deliver relevant ads and measure advertising effectiveness, including retargeting through Google and Meta platforms.
You can control cookie preferences through the cookie consent banner displayed on your first visit to the Site, or through your browser settings. Note that disabling certain cookies may affect Site functionality.
For more information about how Google Analytics uses data, visit: policies.google.com/technologies/partner-sites.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including:
- Client information: For the duration of the service engagement and for a minimum of 5 years thereafter to comply with legal and contractual obligations.
- Contact/inquiry data: For up to 2 years following your last interaction, unless you request deletion.
- Analytics data: As configured in our analytics tools, typically up to 26 months (Google Analytics default).
When information is no longer needed, we delete it or anonymize it in accordance with our data management practices.
Your Privacy Rights and Choices
Depending on your state of residence, you may have the following rights with respect to your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request that we correct inaccurate or incomplete personal information.
- Deletion: Request that we delete your personal information, subject to certain exceptions (e.g., legal obligations).
- Opt-Out of Marketing: Unsubscribe from marketing emails at any time by clicking the “unsubscribe” link in any email or by contacting us directly.
- Do Not Track: Our Site does not currently respond to browser-level “Do Not Track” signals, but you may manage tracking preferences via the cookie consent tool.
Residents of California (under the California Consumer Privacy Act / CPRA), Virginia (VCDPA), Colorado (CPA), and other states with applicable privacy laws may have additional rights. To exercise any of your rights, please contact us using the information in Section 12.
We will respond to verifiable requests within 45 days (with the possibility of a 45-day extension where reasonably necessary). We will not discriminate against you for exercising your privacy rights.
California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have the right to:
- Know what categories and specific pieces of personal information we have collected about you.
- Know what categories of personal information we have sold, disclosed for a business purpose, or shared.
- Opt out of the sale or sharing of your personal information. Note: Kaizen Growth does not sell personal information.
- Limit the use and disclosure of sensitive personal information (to the extent we collect any).
- Non-discrimination for exercising your rights.
To submit a California privacy rights request, please contact us at the information provided in Section 12. We may need to verify your identity before processing your request.
Children’s Privacy
Our Site and Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will take steps to delete it.
Data Security
We implement reasonable technical, administrative, and physical security measures designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include encrypted data transmission (HTTPS), access controls, and regular security reviews.
However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security. In the event of a data breach that affects your rights or freedoms, we will notify you as required by applicable law.
Third-Party Websites and Services
Our Site may contain links to third-party websites, tools, or platforms (e.g., Google, Meta, LinkedIn). This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit. Kaizen Growth is not responsible for the privacy practices of third parties.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or applicable laws. When we do, we will revise the “Effective Date” at the top of this document. If we make material changes, we will provide you with appropriate notice (such as by email or a notice on our Site). We encourage you to review this policy periodically.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Kaizen Growth Marketing
Website: kaizengrowthmarketing.com
Contact Page: kaizengrowthmarketing.com/contact-us/
We are committed to resolving any complaints about our collection or use of your personal information. If you believe we have not adequately addressed your concern, you may have the right to lodge a complaint with your applicable state privacy regulator.
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